Email Quiz - Email Insider
Email Insider Quiz
Test your knowledge of email marketing and the insights of the Email Insider team in this engaging quiz! Whether you’re a novice or an expert, this quiz is designed to challenge your understanding and provide useful information about email engagement.
What you’ll discover:
- Definitions of key email marketing concepts
- Engagement statistics from RICS
- Best practices for personalizing email communications
What is the definition of Spam in email?
A legitimate and successful lead generation tactic
A brand of canned cooked pork
Unsolicited messages sent in bulk
A monty python song
Which of the email executives has worked at RICS the longest?
Ilaria Camplone
Oliver Hookway
Charlie Lowers
Winston the Dotdigital Dog
What can you do to improve email marketing enagement?
Buy data
Send highly personalised messages
Use social proof in email comms
Send to everyone and pray
Provide an answer to a problem
All of the above
What was the name of the email marketing system used at RICS when Rachel first started in 2015
CampaignMonitor
Teradata
Mapp
DotDigital
What is our benchmark figure for Engagement Rate at RICS?
16.47%
12.83%
3.06%
27.18%
How many emails did we send to our professionals in total in 2019?
3 million
15 million
100,000
28 million
What can we personalise in email communications?
Subject Line
Call to Action Buttons
From Name
Language
Imagery
All of the above
What would Rachel be if she weren't at RICS sending email?
A tattoo artist
A pub land lady
A hairdresser
A recluse
What percentage of email opens occured on mobile devices in 2019?
25%
80%
60%
11%
How many email users are there predicted to be in 2023?
3.9 Billion
4.3 Billion
2.8 Billion
8.6 Billion
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