Share your marketing perspectives!!

What do you think is the top priority element for an enterprise while thinking of re framing your marketing strategy?
Customer Experience
Customer Relationship Management
Digital Marketing
Current Business Practices
Hope you picked one from above, Please Specify a reason for your choice?
How would you like to formulate your marketing strategy, by taking help of
Your marketing team
Approaching a market consultancy (Out-Sourcing)
By collaborating with your marketing team and a market consultancy
Forming a strategy development team internally
That's a great choice, Please specify a reason for your pick?
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