Studying a small group or individual in great depth
Case Study
Observing behavior in its natural environment
Naturalistic Observation
Mental processes involved in gaining knowledge-thinking, remembering, judging, etc
Cognitive
Participants are unaware of which participants receive treatment
Single Blind Experiment
Small group from population, must represent population or it will be biased
Sample
Randomly sampled people of different ages
Cross Sectionay Study
Direction and strength of the relationship between 2 variables
Correlation
Covers the same group over a period of years to analyze data
Longitudinal Study
Sugar pill with no real medicine
Placebo
Examination of one's conscious thoughts and feelings
Introspection
Educated guess
Hypothesis
Method in which you poll many people
Survey
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