The fold between two pages where the pages are bound together
Gutter
Words that tell a story
Copy
Words that describe a picture
Caption
A line of large type used to gain the reader's attention.
Headline
A horizontal line of spacing used as unifying device which runs across the two facing pages, visually linking the spread.
Eyeline
Direct statement obtained through the interviewing process by you the reporter, typed word for word.
Quote
Checking copy for spelling, content and grammatical accuracy.
Proof Reading
Unit of measurement in the printing industry, 12 of equal 1 inch.
Pica
A question that is phrased so that it cannot be answered with a simple "yes" or "no". Gives the source the opportunity to tell a story.
Open-ended question
The largest photo on the spread. 2 to 2 1/2 times larger than other photos.
Dominate photo
A smaller, secondary head line that usually elaborates on the main headline.
Sub headline
Empty area of the spread that is not covered by type or pictures
White space
A photo that runs off the spread.
Bleed photo
A photograph taken without creating a posed appearance
Candid
Pictures are numbered together. Captions are also numbered together to match each photo.
Picture package
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