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What's Your Launch IQ?

What's Your Launch IQ? In this brief quiz, you'll get a number of multiple-choice questions that should put your Launch knowledge to the test. Are you "Ready to Launch"? Or are you just starting on your launch journey? In just a few minutes, you're going to find out!
Which of these phrases is most likely to be a Jeff Walker quote?
I think you have a winning idea!
My hallucination is that your idea will work.
In my opinion, you're on the wrong track.
You should be educating your avatar about why your product is what they need.
What type of launch should you attempt if you don't actually have a finished product?
A JV launch
A quick launch
A seed launch
An evergreen launch
What does PLC stand for?
Pre-Launch Content
Paid Lead Conversions
Per Lead Cost
Perfect Launch Club
When filming your sales video, remember that:
You need to have smooth transitions
Lead with the product price
The pen is mightier than the sword
Authenticity is more important than polish
A sales video can't be too long...
As long as it doesn't exceed twelve minutes
As long as it ends with a call to action
Only too boring
Only too polished
What's the best, fastest way to get someone on your mailing list?
Ask them politely
Threaten them with doom
Offer a monthly newsletter
Promise an immediate free gift
Which of these is not a primary sequence in PLF?
Pre-Prelaunch
Prelaunch
Pre-Postlaunch
Post-Launch
When you test two versions of a squeeze page to see which one converts better, this is called a
Squeeze test
Split test
Strike test
Multi-test
What's unique about the Sideways Sales Letter strategy?
The email is best viewed in landscape mode, not portrait mode
The sales email should target around 10,000 words
Rather than putting the entire sales pitch into one long email, it splits it into multiple small message over many days
It's best employed to a cold list
What's another name for the Pre-Prelaunch?
Shot Across the Bow
Smoke on the Water
Shock and Awe
The Old Switcheroo
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