Marketing Chapter 7
What is Marketing
The sum total of all the activities involved in getting goods and services from original producer to the ultimate consumer
Info on toe and ensure you know your product
Info about your product to know your selling to
Creating a quiz to see if you know
What are the 4P's
Product, Place, Promotion, Pie
Prom, Place, Price, Producer
Product, Place, Promotion, Price
Pie, Place, Promotion, Toe
In a franchising agreement you need ?
Is a form of a licensing Agreement
Is a form of toes friends
Is a form of toe not doing work in class
Is a form of a licensing driving
What do companies need to know when sales
Companies must know where to sell
Toes house
Where they are going to party
Where is the Bare P's
Pricing is what ?
Using the numbers you get from toe
Use the data collected to determine appropriate price
Toes chance of having a better weekend then you
People buying habits
Marketing research includes
Toes research
Nick's knowledge about the 4 P's
Primary Data Secondary Data Statistical Data
Bart's research
Logistics include
How smart is toe
Management of movement of goods and service Companies must worry about the way products are handled
How to manage toes life
Moving goods from left to right
Acquisitions include
To remove competitions in a foreign market Choose to buy out a smaller company May be used to acquire new skills
To remove competitions in a foreign market Choose to buy out a smaller company May be used to acquire new skills and know how to manage those new skills
Finding out how to make the skills of your competitors
Making sure the skills are different between the worker
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