Marketing News Quiz, Q3 Recap

1. From July 13: Houstonians without electricity due to Hurricane Beryl in July were able to stay informed on which parts of the city still had power in an unexpected way — by looking at a map of open stores for what burger chain?
Culver's
Whataburger
Five Guys
McDonald's

2. From July 20: The ANA released a new framework of principles, guidelines, resources, and examples spanning six major areas of marketing to provide guidance on what key issue?
Marketing ethics
Risk management
Programmatic media buying
State tax incentives

3. From July 27: The campaign for Vice President Kamala Harris, who entered the 2024 presidential race on July 21 after President Joe Biden dropped out, has embraced an online meme based on what recent pop album?
The Tortured Poets Department by Taylor Swift
Hit Me Hard and Soft by Billie Eilish
Brat by Charli xcx
Eternal Sunshine by Ariana Grande

4. From August 10: The Global Alliance for Responsible Media (GARM) ceased operation this week following a lawsuit filed by whom?
X
Meta
The U.S. Department of Justice
The EU

5. From August 17: The daily average viewership of the Paris Olympics was 30.6 million people across Comcast Corp.'s U.S. media outlets. Was it higher or lower than the Tokyo Olympics in 2021?
It was 82 percent higher
It was 34 percent lower

6. From August 24: According to Brand Finance, which brand has retained its position as the world's most valuable food brand?
Lay's
Nestlé
Danone
Yili

7. From August 31: True or false: Though consumers remain concerned over the labor market, overall consumer confidence grew in August.
True
False

8. From September 7: What social media network announced in September that it's updating its media literacy features, partnerships, and transparency investments to improve safety and integrity on its platform ahead of the U.S. presidential election?
Facebook
Instagram
TikTok
X, formerly Twitter

9. From September 14: Proceedings in a U.S. Department of Justice antitrust case against Google began in mid-September in a case focused on which of the tech giant's lines of business?
Online search
Advertising technology
Cloud services
Web mail

10. From September 28: According to a new ANA study on carbon emissions in advertising, how often do ads generate as much as 1,500 grams of carbon dioxide?
Every 10 days online
Every 2 runs in pre-roll spots
Every thousand ad impressions
They never do
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