Have you chosen the right niche?

Think about the niche you have right now, how proud are you to serve this nook of the market?

I have a few niggles, but mostly I love it.

Not especially. It’s just a good home for my skills.

So proud! I love almost everything about it. Feels like home.

I do like and understand it, but it doesn’t excite me anymore.

Do you still love the work and the services you offer to this niche, or has it evolved over the last year?

I do still love it, but there have been some doubts creeping in.

I actually find it pretty exhausting.

Oh girrrrrrl – this is my THING. 100%

I’m sure I used to like it, but now that you ask…

If I asked you “what is the #1 problem in your niche right now” could you tell me?

Yes, pretty much!

... shit.

Omg, I could talk for DAYS about this!

I have a vague idea, but I’m not really sure.

Do you have personal or professional experience in this niche, that gives you relatable experience or credibility?

Yes, I’ve experienced it myself.

Not personally, but it sounds straightforward enough.

Behold all my qualifications…

I know I can do a good job, but I don’t know how I could prove that.

Last one! This requires a quick bit of maths I’m afraid. Take your rough monthly income goal, divide it by the number of clients you think you could handle at once, and you’ll find the average cost of your services. Can you imagine the people in your niche spending that kind of money?

With a bit of coaxing, definitely.

No way, they literally don’t have that kind of money spare.

Easily, they would see it as an investment.

Eek! I think it’s a bit of a stretch compared to what they are used to.

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