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Data monitoring on social media

What is the purpose of monitoring engagement metrics on social media platforms?
To track the growth of followers
To measure the popularity of posts
To understand user interaction and involvement with content
To identify competitor strategies
Which social media data point indicates the number of people who have seen your content?
Follower growth
Sentiment analysis
Reach
Click-through rate
What does sentiment analysis involve when monitoring social media data?
Analysing the demographics of your audience
Tracking the performance of influencers
Measuring the number of likes and comments on posts
Evaluating the sentiment (positive, negative, or neutral) of comments and mentions
How can click-through rates (CTR) be useful in social media monitoring?
They provide insights into the visibility and exposure of posts
They help identify trending hashtags
They indicate the popularity of influencers
They measure the effectiveness of content in driving traffic or conversions
Why is it important to monitor competitor social media presence?
To track the growth of your followers
To understand user interaction and involvement with content
To identify opportunities for differentiation
To measure the popularity of posts
What does social listening involve in social media monitoring?
Tracking the performance of influencers
Measuring the number of likes and comments on posts
Monitoring mentions of your brand or industry keywords
Evaluating the sentiment (positive, negative, or neutral) of comments and mentions
Which social media data point helps you understand the demographics of your audience?
Sentiment analysis
Follower growth
Click-through rate
Audience demographics
What is the purpose of monitoring hashtag performance on social media?
To identify competitor strategies
To measure the effectiveness of content in driving traffic or conversions
To track the growth of your followers
To optimize your social media strategy
How does monitoring influencer impact help in social media monitoring?
It provides insights into the visibility and exposure of posts
It measures the popularity of influencers
It helps track the growth of followers
It helps understand the impact of influencers on brand visibility and engagement
Which social media data point indicates the total number of times your content has been displayed?
Impressions
Reach
Sentiment analysis
Follower growth
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