JMC 1500- Exam 4 Review

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JMC 1500: Exam 4 Review Quiz

Test your knowledge on social media, public relations, gaming culture, and more with the JMC 1500 Exam 4 Review Quiz. Challenge yourself with 28 multiple-choice questions covering diverse topics ranging from crisis communication to technology impact on society.

Prepare for your exam and enhance your understanding of key concepts in:

Social Media
Public Relations
Gaming Culture
Technology
Crisis Communication

28 Questions7 MinutesCreated by CuriousCactus521

Dr. Weare said ____ was THE key social networking site for the success of the Arab Spring.

Facebook

Snapchat

Wikipedia

Al Jazeera

Dr. Weare defined ____ as a person who hates technology?

Luddite

Laggard

Slow adopter

Laborer

What is a luddite?

A person who hates technology

A person who loves technology

A person who is obsessed with social media

A bad journalistic souce

YouTube is an example of which of the six types of social media?

Content communities

Virtual game

Social networking sites

Blogs and microblogs

Dunkin' Donuts rebranded to what?

Dunkin'

Dddddonuts

Dunk-a-Dunk

What Parks & Rec character did Dr. Weare use as an example of a luddite?

Ron Swanson

Leslie Knope

Jean Ralphio

Ann Perkins

What does IRB stand for?

Institutional Review Board

Internet Regional Broadband

International Resume Builder

Internal Registration Bureau

Fan-base style of reporting is _____ to critique gaming culture?

Less likely

More likely

Requried

Not allowed

Traditional game journalism...

Focuses on the features and descriptions of the game

Focuses on the culture behind the game

Focuses on cheat codes

Focuses on pre-internet consoles

What percent of US households own a device used to play video games?

65 percent

90 percent

30 percent

15 percent

What brand did Kylie use as an example of good crisis communication?

Tylenol

Nyquil

Ibuprofen

Mucinex

Which of these is NOT a spokesperson method for crisis communication?

Employee at fault as spokesperson

CEO as spokesperson

PR person as spokesperson

CEO & PR person as spokesperson

What device is most malware made for?

Android

IPhone

Blackberry

LG Chocolate

What scandal caused a turning point in hip hop?

The murders of Tupac & Biggie

The release of F*** Tha Police by NWA

The first female hip hop star

The invention of the music video

What video store similar to Blockbuster is still open?

Family Video

Movie Stop

Hollywood Video

Media Play

A ______ is a print document written in the style of a news report.

Press release

Obituary

Astro-turf

Video news release

Facebook is a _________.

Blog

Wiki

Social networking site

Web browser

How does Google make money from email?

Through ads based on key words in emails

Fees charged to users

Government subsidies

Reimbursements from computer manufacturers

In the 1800s, America's largest railroads used press agents to _______.

Drum up passenger business

Sell shares of stock

Obtain federal funds

Obtain the right to ship coal

On what part of society does public relations have the most significant impact?

Entertainment

Business

Politics

Religion

PR firms often raid news staff for talent because _________.

Reporters are more ethical than PR practitioners.

Reporters work cheap

Most press releases are written in the style of news reports

Many reporters started out working in PR firms

Facebook selling your email address, birthday, or city to an outside entity is an example of?

Targeted advertising

Data mining

Public relations

Digitization

Maria Mickels' thesis studied YouTube comments about mental health on what popular channel?

GameGrumps

Daz Games

IHasCupquake

Markiplier

_______ has the potential to be democratic but can be easily co-opted by institutions.

User-generated content

Public relations

The internet

Gaming

Weightwatchers rebranded because consumers are more interested in _____ than weight watching?

Wellness

Oprah Winfrey

Diets

Convergence

The internet moved into the mass medium phase of development with the invention of what?

Web browsers

Search engines

Computer bulletin boards

What costs are involved when creating a new digital game?

Design

Advertising

Acquiring intellectual property rights

All options are correct

What is the main difference between Linux software (noncommercial) and Microsoft software?

Microsoft is less reliable

Linux is less reliable

Linux is open-source software

Microsoft is open-source software

JMC 1500- Exam 4 Review

JMC 1500: Exam 4 Review Quiz

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