Steep Upper Leaf Marketing Survey
Steep Upper Leaf Tea Survey
Join us in discovering the world of tea with our Steep Upper Leaf Marketing Survey! This quiz will help us understand your tea preferences, habits, and interests in single-origin teas.
Your feedback is invaluable and will guide us in enhancing our offerings. Here are some key areas covered:
- Tea consumption frequency
- Preferred tea types and flavors
- Importance of tea origin and sustainability
- Desired features in a teahouse
How frequently do you consume tea?
Every day
A few times a week
About once a week
A few times a month
About once a month
Less than once a month
How familiar are you with single-origin teas?
Very familiar
Somewhat familiar
Not at all familiar
How important is the origin of your tea in your purchasing decision?
Extremely important
Very important
Somewhat important
Not very important
Not important at all
What flavor profiles do you prefer in your tea? (Select all that apply)
Floral
Fruity
Nutty
Earthy
Grassy
Spicy
What health benefits do you associate with tea? (Select all that apply)
Antioxidant properties
Boosts metabolism
Supports digestion
Immune system support
Relaxation and stress relief
How do you typically purchase tea? (Select all that apply)
Loose leaf
Tea bags/sachets
Pre-packaged bottled tea
Ready-to-drink tea served in a restaurant/cafe
Freshly brewed tea served in a restaurant/cafe
What factors influence your tea purchasing decisions? (Select all that apply)
Price
Quality
Brand reputation
Packaging and design
Organic or fair-trade certifications
Recommendations from others
Convenience
How important is it for you to have a cozy and inviting atmosphere when enjoying tea at a tea house?
Extremely important
Very important
Somewhat important
Not very important
Not at all important
What additional features or services would you appreciate in a teahouse specializing in single-origin teas?
Our tea will be served by the pot with a minimum of 3 high quality steeps. This will yield approximately 3 traditional teacups (4.5oz) per steep. How much would you be willing to pay per pot of tea?
$5-$10
$11-$15
$16-$20
More than $20
Is sustainability an important factor for you when choosing tea products?
Extremely important
Very important
Somewhat important
Not very important
Not at all important
Would you be interested in events such as workshops and tastings?
Yes
No
How likely are you to try new or unfamiliar tea varieties?
Very likely
Likely
Unlikely
Very unlikely
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