Concept test: Brief 2
On-the-Go Meal Preferences Quiz
Discover your lunchtime habits by taking our quick and engaging quiz! Whether you grab food from fast-food joints, supermarkets, or local cafes, your preferences matter.
This quiz covers:
- Recent purchasing habits
- Ideal lunch attributes
- Food sustainability views
- Healthy eating importance
When did you last purchase an on the go meal? (any fast food/ takeaway/ supermarket).
Today/ yesterday
In the last week
More than a week ago but less than a month ago
More than a month ago
More than 3 months ago
Never
What do you look for in your ideal lunch?
Healthy
Unhealthy
Quick snack
Convenience
Brand
Price
Includes meat
Vegetarian/ vegan
Other (please specify)
Indicate the importance of the sustainability of the food and packaging to you.
Extremely important
Very important
Somewhat important
Not so important
Not at all important
Indicate the importance of healthy food in your lunch
Extremely important
Very important
Somewhat important
Not so important
Not at all important
Can you give details of an occasion where you had little time to eat and had to buy food on the go - where did you purchase the food, what food was it?
You are presented with an option in store for a food product. You're hungry and don't have too much time. Please read the concept statement bellow and indicate on the slider how likely you are to buy the product.
Ready to eat red pasta. Gets it colour from being mixed with fresh tomatoes in the pasta making process. Healthy and sustainable on the go food option crafted using local produce. The meet free alternative ready to give your mind and body a boost. Unlike anything offered before, quality, filling pasta to help you take care of yourself in your busy day. Pasta comes in meal deal style pot with fork.
Would definitely buy
Probably would buy
Might buy
Probably would not buy
Definitely would not buy
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