GA4 Quiz

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Test Your GA4 Knowledge

Welcome to the GA4 Quiz! This interactive quiz is designed to challenge your understanding of Google Analytics 4, helping you sharpen your skills while having fun.

Whether you're a marketer, student, or simply interested in digital analytics, this quiz covers a range of topics:

UTM Parameters
Session Tracking
Event Types
Conversions and Metrics

16 Questions4 MinutesCreated by TrackingTree14

What does UTM stand for?

A) Urchin Tracking Module

B) Ultra Terror Machine

C) Underhanded Technical Metric

In GA4, what is a session?

A) A single user interaction with a website or app

B) A collection of personal data associated with a particular user

C) A group of user interactions that occur within a specified time frame

What can be tracked in GA4?

A) Only Desktop Computers.

B) Different kind of browsers in different properties.

C) App and Browser traffic in one property.

What is the primary difference between a "metric" and a "dimension" in GA4?

A) A dimension is a numeric measurement, while a metric is a descriptive attribute.

B) There is no difference between a metric and a dimension in GA4.

C) A metric is a numeric measurement, while a dimension is a descriptive attribute.

What is the bounce rate in GA4?

A) The percentage of website visitors who make a purchase.

B) The percentage of sessions with no engagement.

C) The percentage of website visitors who spend more than 5 minutes on a website.

What is the main feature of a detailed reports in GA4?

A) They allow you to see a basic overview of your website's performance.

B) They provide in-depth insights into specific user behaviors on your site.

C) They only show data for the current month.

Which statement about conversions and events is false?

A) Any event can be turned into a conversion.

B) A conversion can be a customized event.

C) Conversions can’t be connected to Ecommerce events.

What is a limit of GA4?

A) Analytics stores some combinations of dimensions and metrics separately that can't be queried together.

B) There are no real time reports.

C) Standard events cannot be customized at all.

GA4 data collection is only allowed with the consent of the users. What is the consequence of that?

A) The data collected is useless.

B) Without cookies there can be no data at all.

C) GA4 cannot achieve 100% data coverage.

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