Marketing Quiz

What is a tangible physical entity, such as an Apple iPhone or a Subway sandwich?

What is a concept, philosophy, image, or issue?

What is the contrast, is tangible?

Products Purchased to satisfy personal and family needs are?

Those bought to use in a firm's operations, to resell, or to make other products

Items for which buyers are willing to expand considerable effort in planning and making the purchase.

Basic natural materials that actually become part of a physical product.

Facilities, such as office buildings, factories, and warehouses, and major nonportable equipment such as production lines and very large machines.

Are the intangible products that many organizations use in their operations.

Are maintenance, repair, and operating items that facilitate production and operations, but do not become part of the finished product.