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Key Terms

What is a retail buyer ?
Someone who sells item
Someone who buys items and resells them
Someone who is responsible for planning and purchasing
the number of different categories or classifications of merchandise offered?
Assortment Breadth
Complementary Products
Assortment Plan
Complementary Products?
Items that supplement or accessorize other basic products
activity of department store buyers who purchase merchandise for only their own departments
Direct Selling
A circle of ongoing planning, buying, and selling activity
The exchange of merchandise to individual consumers in return for money or credit; personal selling
a circle of ongoing planning, buying, and selling activity
Specification Buying
When a retailer submits definite specifications to a manufacturer about the quality of materials
The smallest unit for which sales and stock records are kept
A situation where demand for a product or service exceeds the available supply.
 
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