Basic Business Administration Course (Zawgyi)
1. PESLE ရဲ႕အရွည္မွာ
Politics, Ecology, Social, Technology, Literature, Environment
Performance, Ecology, Social, Technology, Legal, Environment
Politics, Economy, Social, Technology, Legal, Environment
Politics, Economy, Social, Technology , Literature , Environment
2. 4 P အရွည္မွာ …
1.Product, Profit, Place, Price
2.Product, Price, Place , Promotion
3.Product, Price, People, Place
4.Product, Place, Promotion, Process
3. အဖဲြ႕ အစည္းတခုမွာ Training and Development လိုအပ္ေနပါသည္ကို ေဖာ္ျပရန္ အသံုးျပဳရမည္႔ Term မွာ ဘယ္အရာနည္း။
1.Training Need Assessment
2.Training Need Assignment
3.Training Climax
4.Time for Training and Development
4. ေအာက္ပါတို႕အနက္ Production Lifecycle မွာ
1.Introduction, Maturity, Growth, Decline
2.Maturity, decline, competition,
3.Introduction, Growth, Maturity, Decline
4.Growth, Maturity, Growth, Extension
5.ထုတ္လုပ္မႈ၏ကုန္က်စရိတ္အ ေပၚမူတည္ျပီးေစ်းႏႈန္းသတ္မွတ္ျခင္းကို......ဟုေခၚသည္။
1.Value based Pricing
2.Cost plus pricing
3.Psychological pricing
4.Profit based pricing
6.Matrix Organization Structure ရဲ႕ ထင္ရွားေသာ ဝိေသသတစ္ခုမွာ
1.Function ေတြအလိုက္စီမံ အုပ္ခ်ဳပ္ၾကတာျဖစ္ပါတယ္။
2.Company အတြင္းမွာ Project အလိုက္ခြဲျခား စီမံအုပ္ခ်ဳပ္ျခင္းျဖစ္ပါတယ္။
3.Team Member တစ္ဦးခ်င္းစီဟာ Project Leader ႏွင့္ Department Manager ကို report လုပ္ရပါတယ္။
7.Action Aid ဟာ ဘယ္ Organization အမ်ိဳးအစားတြင္ပါဝင္ပါသလဲ။
1.Public Organization
2.Private Organization
3.Non-Profit Organization
8.SOP ရဲ႕အရွည္မွာ
1.Standard Operating Procedure
2.Standard Operation Procedure
3.Standard Operating Process
4.Standard Operation Process
���9. Sales Conversation အေရာင္းအ၀ယ္ ကိစၥ ရပ္မ်ားေဆြးေႏြးျခင္း သည္ One Page Marketing Plan ၏…………တြင္ပါဝင္ပါသည္။
1.The “Before” Phase
2.The “During” Phase
3.The “After ” Phase
10.Sales process ၏ပထမဆံုး Step မွာ
1.Discover client needs
2.Approach the client
3.Provide a solution
4.Close the sale
11.ရသည္႔ရထိုက္တဲ႔ အခြင္႔အေရးထက္ မေပးနိုင္ေလာက္သည္႔ အခြင္႔အေရးမ်ားကိုသာ အျမဲေတာင္းဆိုတတ္ေသာ Customer မ်ားကို ……ဟုသတ္မွတ္သည္ ။
1.Demanding Customers
2.Complaining Customers
3.Indecisive Customers
4.Aggressive Customers
12.ေမးခြန္းေတြအမ်ားၾကီးေမးတတ္ေလ႔ရွိၿပီး ဆံုးျဖတ္ခ်က္ခ်ရန္ ခက္ခဲ ေနေသာ Customer မ်ားကို --------ဟုသတ္မွတ္သည္။
1.Demanding Customers
2.Complaining Customers
3.Indecisive Customers
4.Aggressive Customers
13.Service Breakdown ျဖစ္တဲ့အခါ ပထမဆံုး လုပ္ေဆာင္ရမည့္အခ်က္မွာ….
1.Customersမ်ားထံမွျဖစ္နိုင္သမၽွအခ်က္အလက္မ်ားကိုမ်ားမ်ားရရန္ ႀကိဳးစားရပါမယ္။
2.ျဖစ္တဲ႔ျပ သာနာအေၾကာင္းကို ေသခ်ာနားေထာင္ေပးရပါမယ္။
3.ေတာင္းပန္ေပးရပါမယ္။ Customer ျဖစ္ေနတဲ႕ ျပ သနာကို လက္ခံရရွိေၾကာင္း acknowledge လုပ္ေပးရပါမယ္။
4.အျမန္ေျဖရွင္းေပးရပါမယ္။
14.တျခားလူေတြရဲ႕အကူအညီမပါဘဲ ကိုယ္ပိုင္စုေငြရွိသေလာက္နဲ႔ ေအာက္ေျခကစၿပီး လုပ္ငန္းကို စတင္ျခင္း ကို ---- ဟုေခၚသည္။
1.Bootstrapping
2.Crowd funding
3.Angel investor
15.ေအာက္ပါတို႔အနက္ ဘယ္အဆိုျပဳခ်က္က မွန္ပါသလဲ။
1.Accountants do the same thing day in, day out
2.Accountants are boring
3.You need an accountancy degree to be an accountant
4.Automation will make accountants redundant
16.Customer Buying Journey ၏ပထမဆံုး stage မွာ
1.Interest
2.Action
3.Awareness
4.Decision
17. လုပ္ငန္းအခ်င္းခ်င္း ဆက္သြယ္မႈ (B 2 B relationship )ေတြရဲ႕ 80% က ------- ေနစတင္ပါတယ္။
1.Facebook
2.Linked in
3.Instagram
4.Twitter
18.အာက္ပါတို႔အနက္ Macro Economics တြင္ ထည့္သြင္းေလ့လာျခင္းမရွိေသာ အခ်က္မွာ -
1.ႏိုင္ငံတစ္ႏိုင္ငံရဲ႕စီးပြားေရးနယ္ပယ္တစ္ခုလံုးရွိ မ်ားစြာေသာ ေစ်းကြက္အေျခအေနမ်ား
2.စီးပြားေရးနယ္ပယ္တစ္ခုရဲ႕ အလုပ္လက္မဲ့၊ ဘ႑ေရး၊ ေငြေၾကးမူဝါဒမ်ား၊
3.နိုင္ငံတကာ ကုန္သြယ္မႈ
4.ေရာင္းကုန္တစ္ခုရဲ႕ ေစ်းနႈန္းက သူ႔ရဲ႕ ဝယ္လိုအားနဲ႔ ေရာင္းလိုအားအေပၚ အက်ိဳးသက္ေရာက္မႈမ်ား
19.Assets minus liabilities equals----------
1.Profit
2.Capital
3.Cash in hand
20.လူတစ္ဦးတည္းမွ ပိုင္ဆိုင္ေသာ Business ကို ---- ဟု ေခၚပါသည္။
1.Sole Trader
2.Partnership
3.Joint Venture
4.Company
21.Customer ၏ ဦးတည္ခ်က္အလုိက္ ေပးရတဲ့ ေၾကာ္ျငာစရိတ္စကကို ……ဟုေခၚပါသည္။
1.CPL
2.CPM
3.CPN
22.ေအာက္ပါတို႔အနက္ Management Function မွာ
1.PODC- Planning , Organizing ,Demonstrating ,Controlling
2.PDLC – Planning , Directing, Leading ,Communicating
3.POLC – Planning , Organizing , Leading ,Controlling
23. KPI ၏ အရွည္မွာ
1.Key Process Indicator
2.Key Performance Indicators
3.Key Process Indicators
24.AIDA model ၏ အရွည္မွာ
1.Attention, Interest, Desire, Action
2.Awareness, Interest, Decision, Action
3.Awareness, Interest, Desire, Action
25. Content Marketing ဆိုတာဘာကိုေျပာျပေပးတာလဲ။
1.ဘာလို႔ဒီပစၥည္းကိုဝယ္သင့္တာလဲ။
2.ဘာလို႔ေၾကာ္ျငာသင့္တာလဲ
3.ဘာလို႔Marketing လုပ္သင့္တာလဲ။
4.ဘာလို႔ salesကအေရးႀကီးတာလဲ။
26. Online Advertising Media အမ်ိဳးအစားသံုးမ်ိဳးမွာ
1.Purchase Media, Ads Media, Influencer media
2.Pay Media, Own Media, Earn Media
3.Pay Media, Blogger, Press Media
27.Social Media ရဲ႕ Reachက ဘာကို အေထာက္အကူျပဳပါသလဲ။
1.Buying Power
2.Awareness
3.Retention
4.Customer Service
28. Confidentiality can be defined as ______.
1.Sharing knowledge to other accountant
2.To break through the secret of client
3.Giving client information to other parties
4.The state of keeping or being kept secret or private
29. Professional Competence & Due Care means _______.
1.To maintain professional knowledge and skill at the level required to ensure that clients or employer receives competent professional services based on current developments in practice
2.To avoid responsibility of services requested by client
3.Working alone to get the achievement
4.Behaving inappropriately to ensure that clients or employer receives competent professional services based on current developments in practice
30. Account payable is for
1.The amount the company has to be paid
2.The amount the company will receive
3.The amount the company has to pay
4.The amount the company receives from customer
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