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Building E-Commerce Test

What is an affiliate program?
What is a merchant?
What is an affiliate?
How does the affiliate program work?
Which of the following is not a program reward structure?
Pay-per-click
Hybrid Model
CPM (Cost-per-thousand ) model
Product mix
What is a pay-per-click model?
What is a pay-per-lead model?
What is a pay-per-sale model?
What is a virtual store?
What is a multi-tiered model?
Which of the following is not a function of a hybrid model?
Combines features of multiple models
Can make an affiliate program more competitive
Can increase the cost for the merchant
Used to price traditional advertising methods
In the CPM model, it requires the merchant to pay the affiliate a fee for every 1,000 visitors that simply view the merchant's banner on the affiliate site.
True
False
Deja.com is an example of which sort?
Directory
Newsgroup
Tracking information
Reward Structure
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