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Quizzes > Business & Finance > Marketing & Management

Coke or Pepsi Quiz: Can You Ace the Questions?

Think you can ace questions like Coke or Pepsi? Start the quiz!

Difficulty: Moderate
2-5mins
Learning OutcomesCheat Sheet
Paper art style Coke versus Pepsi quiz graphic with soda bottles, cans, question marks on teal background

This Coke or Pepsi questions quiz helps you see which cola you know best with quick, straight-up trivia. Play for fun, learn a fact or two, and spot where your loyalty slips - plus browse Pepsi facts if you want a hint before you start.

Which company introduced Coca-Cola?
Dr Pepper Snapple Group
The Coca-Cola Company
Nestlé
PepsiCo
The Coca-Cola Company created and introduced Coca-Cola in 1886. It was first served at Jacob's Pharmacy in Atlanta by pharmacist John Stith Pemberton. Today, it is one of the world's most recognized beverage brands.
Pepsi was originally developed under what name?
Pepsin Soda
Pepsi-Cola
Beverly
Brad's Drink
Caleb Bradham invented the drink in 1893 and called it 'Brad's Drink' at his pharmacy in New Bern, North Carolina. It was renamed Pepsi-Cola in 1898. The name Pepsi referred to the digestive enzyme pepsin.
Which cola brand is known for its red and white color scheme?
Pepsi
Dr Pepper
RC Cola
Coca-Cola
Coca-Cola's branding has featured red and white prominently since the late 19th century. The colors help it stand out on store shelves and are synonymous with the brand's identity. Pepsi, by contrast, uses blue, red, and white.
Which cola launched the 'Pepsi Challenge' taste test campaign in the 1970s?
Coca-Cola
RC Cola
Pepsi
Dr Pepper
In 1975, Pepsi launched the 'Pepsi Challenge' blind taste tests, encouraging consumers to compare it with Coca-Cola. The campaign claimed most participants preferred Pepsi's sweeter taste. It is considered a landmark in competitive marketing.
What is the primary caffeine source in both Coke and Pepsi?
Kola nut extract
Green tea extract
Guarana extract
Coffee bean extract
Both Coca-Cola and Pepsi originally derived their caffeine from kola nut extract. The kola nut was used for its flavor and stimulant properties. Modern formulations use synthetic caffeine but the tradition persists in branding.
Which cola brand primarily uses a blue color scheme in its logo?
Pepsi
Sprite
Fanta
Coca-Cola
Pepsi's logo features blue as the dominant color, alongside red and white accents. This color scheme helps distinguish it from Coca-Cola's red branding. Pepsi has used blue in its packaging and advertising since the 1940s.
In which decade was Pepsi first introduced?
1920s
1870s
1910s
1890s
Brad's Drink, which later became Pepsi, debuted in 1893 and was renamed Pepsi-Cola in 1898. The brand took shape in the 1890s at Bradham's pharmacy in North Carolina. It has operated for over a century.
Who is credited with inventing the formula for Pepsi?
Charles Alderton
Benjamin Thomas
John S. Pemberton
Caleb Bradham
Caleb Bradham, a pharmacist in New Bern, North Carolina, formulated the beverage in 1893. He originally called it 'Brad's Drink' before renaming it Pepsi-Cola. He aimed to create a digestive tonic as well as a refreshing soda.
What artificial sweetener did Diet Coke first introduce to the Coca-Cola line?
Stevia
Sucralose
Aspartame
Saccharin
Diet Coke, launched in 1982, was sweetened primarily with aspartame (NutraSweet) instead of saccharin. Coca-Cola used aspartame to achieve a sugar-free beverage without the aftertaste of saccharin. Aspartame remains a common sweetener in diet sodas.
Which soda brand introduced the zero-sugar variant known as 'Coke Zero'?
Pepsi
Coca-Cola
Mr Pibb
Dr Pepper
Coke Zero was launched by The Coca-Cola Company in 2005 as a zero-sugar alternative designed to taste like the original Coca-Cola. It uses a blend of aspartame and acesulfame potassium. It later rebranded to Coke Zero Sugar in 2017.
In what year did Coca-Cola release the much-debated 'New Coke' formula?
1982
1979
1990
1985
Coca-Cola introduced 'New Coke' in April 1985, replacing its original formula. Strong consumer backlash led to the return of the classic formula (renamed Coca-Cola Classic) just three months later. The episode remains a landmark in brand management.
What year did Pepsi launch its globally recognized slogan 'Live For Now'?
2010
2013
2012
2015
Pepsi introduced 'Live For Now' in 2013 as part of a global campaign to connect with millennials. It followed earlier taglines like 'Refresh Everything' and 'Every Generation Refreshes the World.' The slogan aimed to capture spontaneity and excitement.
Which variant is a caffeine-free version of Coca-Cola?
Caffeine-Free Coke
Coke Zero
Diet Coke
Coke Life
Caffeine-Free Coca-Cola was introduced to cater to consumers who want the classic Coke taste without caffeine. It retains the traditional sugar content but omits caffeine entirely. It has been available in various markets since the mid-1980s.
What sweetener does Coca-Cola Life use alongside cane sugar?
Saccharin
Stevia
Aspartame
Sucralose
Coca-Cola Life, launched in 2013, uses a blend of cane sugar and stevia leaf extract to reduce its calorie content by about 35%. Stevia is a natural sweetener derived from the stevia plant. The product was positioned as a lower-calorie option in the Coca-Cola lineup.
What is the name of Coca-Cola's iconic contoured bottle design introduced in 1915?
Cornucopia Bottle
Contour Curve Bottle
Curvy Classic Bottle
Hobbleskirt Bottle
The 'hobbleskirt' bottle was created in 1915 to distinguish Coca-Cola from imitators. Its contoured shape resembles a woman's dress and became a trademarked element of the brand. It remains one of the most recognized package designs worldwide.
Which 1980s pop star famously starred in Pepsi commercials, including a memorable 1984 ad?
Whitney Houston
Michael Jackson
Prince
Madonna
Michael Jackson signed a $5 million deal with Pepsi in 1983, appearing in several high-profile TV ads. One 1984 commercial famously featured his song 'Billie Jean.' The partnership is often cited as a landmark in celebrity endorsements.
In which city was the first Pepsi bottling plant opened outside New Bern, NC?
Richmond, Virginia
Atlanta, Georgia
Chicago, Illinois
Dallas, Texas
The second bottling plant for Pepsi-Cola opened in Richmond, Virginia, in 1905 to meet growing demand beyond North Carolina. This marked the start of a franchise bottling system that drove expansion. Today, PepsiCo operates in more than 200 countries.
What is the approximate pH level of Coca-Cola?
pH 6.0
pH 2.5
pH 4.5
pH 7.2
Coca-Cola has a pH around 2.5, making it quite acidic due to phosphoric and carbonic acids. This acidity gives cola its characteristic tang but also raises dental erosion concerns. Many colas have a similar acidity level.
Which company once owned both Pepsi and Mountain Dew brands before merging into PepsiCo?
7 Up Company
PepsiCo
Keurig Dr Pepper
Cadbury Schweppes
Mountain Dew was acquired by PepsiCo in 1964 when the company purchased the Ming Eastman beverage company. From then on, Mountain Dew and Pepsi shared corporate ownership under PepsiCo. Cadbury Schweppes never owned Pepsi.
What was 'Project Blueprint' in Coca-Cola's history?
A marketing push in Brazil
A product testing campaign in 1985
A secret formula overhaul in 1910
A 2000s packaging redesign initiative
Project Blueprint was a mid-2000s initiative by Coca-Cola to streamline packaging, logistics, and marketing across global markets. It standardized bottle sizes and label designs to cut costs. The program improved supply chain efficiency worldwide.
Which natural compound gives colas their characteristic caramel color?
Annatto
Caramel E150d
Chicory extract
Paprika oleoresin
Caramel color E150d is the most common food coloring in colas, produced by controlled heat-treatment of carbohydrates. It yields a deep brown hue without altering flavor. Manufacturers label it as 'caramel color' on ingredient lists.
Which limited-edition Pepsi flavor was introduced in Japan featuring green tea?
Pepsi Matcha Fusion
Pepsi Okinawa
Pepsi Green
Pepsi X
Pepsi Green, released in Japan in 2012, blended standard cola taste with green tea extract. It was part of Pepsi's strategy to create region-specific flavors in the Japanese market. The product was available for a limited time and generated significant buzz.
What was the original marketing claim for Coca-Cola when it was first sold in 1886?
A brain tonic
An energy drink
A headache cure
A digestive aid
John Pemberton marketed Coca-Cola as a 'brain tonic' and 'intellectual beverage' to treat fatigue and headaches. It contained coca leaf extract and cola nut, which were believed to have medicinal properties. The drink was sold at soda fountains for five cents a glass.
Which artificial sweetener did the original Pepsi Max formula use when launched in 1993?
Stevia
Sucralose
Acesulfame potassium
Aspartame
Pepsi Max (known as Pepsi Zero Sugar in some markets) first launched in 1993 sweetened with aspartame to provide maximum cola taste without sugar or calories. Acesulfame potassium was later added to newer formulations. The brand targeted consumers seeking high caffeine and zero sugar.
What is the legal trademark status of Coca-Cola's contoured bottle shape?
Registered trademark
Expired patent now public domain
Registered design patent only
It was never trademarked
The contour bottle was registered as a trademark by The Coca-Cola Company in 1960, protecting its distinctive shape. This trademark remains active, preventing competitors from using similar bottle designs. It's one of the few product shapes recognized as a trademark.
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Study Outcomes

  1. Identify Distinct Flavor Profiles -

    Understand the subtle taste differences between Coke and Pepsi by answering targeted coke or pepsi questions in blindfolded challenges.

  2. Analyze Beverage Trivia -

    Examine fun facts and historical tidbits from coke trivia questions to sharpen your knowledge of both brands.

  3. Test Brand Recognition Skills -

    Apply your taste and trivia skills to distinguish coke and pepsi questions and prove your brand loyalty.

  4. Evaluate Personal Preferences -

    Reflect on your flavor choices and gauge whether you align more with Coke or Pepsi through interactive quiz prompts.

  5. Sharpen Blind Taste Test Techniques -

    Learn tips and strategies for blindfolded sampling so you can accurately answer questions like coke or pepsi in future tastings.

  6. Boost Beverage Knowledge Confidence -

    Build a solid foundation of soda trivia that empowers you to tackle any coke and pepsi questions with ease.

Cheat Sheet

  1. Historical Origins and Brand Evolution -

    Explore how Coca-Cola's 1886 pharmacy roots and Pepsi's 1898 innovation set the stage for the "Cola Wars" (Smithsonian Institution). Use the mnemonic "Two Colas, Two Eras" to recall key launch decades and turning points in distribution. This backstory gives context to many coke or pepsi questions on legacy and branding.

  2. Flavor Chemistry and Taste Profiles -

    Dive into the acid and sweetener ratios that distinguish Coke's phosphoric acid base from Pepsi's citric acid note (Journal of Food Science, 2020). Remember the "P-C-S" heuristic: Phosphoric - Coke, Citric - Pepsi, Sweetness balance guides blind taste tests. Knowing these chemical cues sharpens your ability to answer questions like coke or pepsi in sensory quizzes.

  3. Marketing Strategies and Iconic Slogans -

    Study Pepsi's "The Choice of a New Generation" versus Coke's "Taste the Feeling," emphasizing target demographics and emotional appeals (Harvard Business Review). A quick way to recall is "Gen Pepsi vs. Feel Coke" to link slogan to era. This helps you tackle coke and pepsi questions on advertising effectiveness.

  4. Blind Taste Testing Methodology -

    Understand double-blind protocols, sample randomization, and p-value thresholds in beverage trials (International Journal of Food Science, 2019). Use the "2-2-1 Rule" (two samples each, two blindcups, one record sheet) to memorize setup steps. Mastery of this method is crucial for coke trivia questions about sensory research accuracy.

  5. Global Market Share and Cultural Impact -

    Review Euromonitor and Statista data showing Coke's ~43% and Pepsi's ~31% global cola market share (2023 report). Connect the "43-31 Rule" to cement these figures in memory and note regional variances like India's cola preferences. This insight is invaluable for coke or pepsi questions on brand dominance and consumer trends.

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