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Quizzes > Business & Finance

Target store trivia quiz: how well do you know the bullseye?

Quick, free quiz to answer retail trivia questions. Instant results.

Editorial: Review CompletedCreated By: Bill BraskeyUpdated Aug 24, 2025
Difficulty: Moderate
2-5mins
Learning OutcomesCheat Sheet
Paper-art style quiz concept with target icon trivia cards and fun quiz elements on teal background.

Use this Target store trivia quiz to check your knowledge of store brands, price drops, big launches, and fun milestones. Answer quick questions, see your score instantly, and pick up a few facts as you go. Want another challenge? Try a retail operations quiz or dive into a product trivia quiz.

In which year did Target open its first store under the Target name?
1955
1975
1984
1962
Target was founded as a discount division of the Dayton Company, and the first store opened in Roseville, Minnesota, in 1962. This marked the birth of the Target brand as we know it today. Initially, the chain was positioned to compete with other discount retailers by offering quality merchandise at affordable prices.
Which city is home to Target's global corporate headquarters?
Seattle, Washington
Minneapolis, Minnesota
New York, New York
Chicago, Illinois
Target's corporate headquarters are located in downtown Minneapolis, Minnesota. This location houses key executive and operational teams responsible for overseeing the brand's nationwide stores. Minneapolis has served as Target's home since its inception and remains central to its identity.
What is the iconic symbol used in Target's logo?
Green checkmark
Red bullseye
Blue diamond
Golden eagle
Target's logo features a simple red bullseye consisting of a red circle surrounded by a thinner red ring. It has become one of the most recognizable logos in retail around the world. The simplicity and bold color choice reflect the brand's emphasis on value and design.
What name is given to Target's official mascot, the Bull Terrier dog featured in its advertising?
Rover
Spot
Ace
Bullseye
Bullseye is the name of the white Bull Terrier dog that serves as Target's mascot. This mascot appears in marketing materials, on packaging, and in in-store décor. Bullseye represents Target's friendly and approachable brand personality.
Target's store-exclusive credit and debit card is commonly known by what name?
BullCard
RedCard
PayCard
ShopperCard
Target RedCard offers the store's private label credit and debit cards, providing customers a 5% discount on most purchases. Launched in 2005, it quickly became a core part of Target's loyalty and payment ecosystem. The RedCard is one of the most successful private-label cards in U.S. retail history.
What is the name of Target's third-party online marketplace featuring select external sellers?
Target Shop
Target Third
Target Plus
Target Market
Target Plus is the third-party marketplace launched in 2020, allowing external sellers to offer goods on Target's website. The program expands product assortment while keeping the e-commerce experience within Target's ecosystem. Sellers undergo a vetting process to ensure quality and brand alignment.
In what year did Target launch its loyalty program known as Target Circle?
2019
2020
2018
2017
Target Circle launched in October 2019, replacing the previous Cartwheel loyalty program. The free program rewards members with 1% on Target purchases, birthday surprises, and access to special deals. Circle streamlined rewards and personalized offers under one platform.
Which of the following is the name of Target's previous private label home decor brand before Project 62?
Hearth & Hand
Threshold
A New Day
Opalhouse
Threshold was introduced in 2011 as Target's primary home decor and furniture private label brand. It offered a range of stylish and affordable home goods before being rebranded under new concepts. Threshold helped establish Target's reputation for design-forward private labels.
Which smaller store format did Target introduce to focus on urban neighborhoods in the late 2000s?
Target Express
MiniTarget
Target Go
CityTarget
CityTarget debuted in 2008 as Target's smaller-format urban store concept, designed to serve dense city markets. These stores feature a curated selection of products catering to urban lifestyles. CityTarget locations were later rebranded under the main Target name but maintain a smaller footprint.
As of 2023, approximately how many Target stores operate across the United States?
1900
600
1200
1500
As of 2023, Target operates around 1,900 stores nationwide, including standard, small-format, and seasonal locations. The chain has steadily expanded since its founding, maintaining a presence in all U.S. states except Alaska and Hawaii. Store counts fluctuate slightly with openings and closures based on market strategy.
In what year did Target exit the Canadian market after operating stores there?
2017
2014
2012
2015
Target entered the Canadian market in 2013 and announced the closure of all its stores in early 2015 due to operational challenges. The exit was completed by April 2015 after just two years in Canada. The decision highlighted difficulties in logistics and market adaptation.
What is Target's stock ticker symbol on the New York Stock Exchange?
TGTK
TGTG
TAR
TGT
Target trades on the NYSE under the symbol 'TGT'. This three-letter ticker has represented the company since its public listing in 1967. It is one of the most widely held and traded retail stocks.
In which year did Target introduce its private-label brand Up & Up for everyday essentials?
2009
2015
2012
2006
Up & Up launched in 2009 as a budget-friendly private label for everyday household products such as cleaning supplies and paper goods. It was created to offer quality at a lower price point compared to national brands. Up & Up has become one of Target's largest and most successful store brands.
What is the name of Target's baby and toddler product private label introduced in 2017?
BabyCircle
Tiny Steps
Little & Co
Cloud Island
Cloud Island is Target's exclusive baby and toddler line introduced in spring 2017. It features items like clothing, bedding, and accessories designed with a modern aesthetic. The brand was part of Target's strategy to expand private label offerings in the baby category.
In what year did Target experience a major data breach that impacted millions of customers?
2013
2018
2010
2016
In late 2013, Target announced a data breach in which hackers stole credit card and personal information from approximately 40 million customers. The breach led to significant investments in cybersecurity and changes in executive leadership. It remains one of the largest retail data breaches to date.
What is the name of Target's in-house electronics and accessories brand launched in 2019?
Onn.
Streamline
BullGear
TechTarget
Onn. is Target's in-house electronics and accessories brand launched in 2019. The brand offers a range of products, including cables, speakers, and smart home devices, at competitive prices. Onn. products are designed exclusively for Target and often receive positive value reviews.
What was the primary strategic reason cited for Target's failure in the Canadian market?
High import tariffs
Lack of online presence
Poor supply chain and inventory management
Competition from local grocery chains
The primary reason for Target's failure in Canada was poor supply chain and inventory management, leading to understocked shelves and logistical chaos. The company struggled to integrate its U.S. distribution systems with Canadian operations, resulting in lost sales and customer dissatisfaction. Market competition and real estate costs also played roles, but supply chain issues were the key factor.
What is the name of Target's corporate responsibility and sustainability framework launched in 2020?
Forward by Target
Circle of Responsibility
Target Rise
Target Forward
Target Forward is the company's corporate responsibility and sustainability framework launched in 2020. It sets ambitious goals around inclusion, sustainability, and community impact through 2040. The initiative includes targets for renewable energy, diversity in leadership, and local community investment.
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Study Outcomes

  1. Recall Key Milestones -

    After completing the target trivia games quiz, you'll be able to recall major milestones in Target Corporation's history, such as its founding year and landmark store openings.

  2. Identify Product Categories -

    You'll identify Target's primary product lines and private-label brands, strengthening your familiarity with the retailer's diverse offerings.

  3. Describe Store Innovations -

    You'll describe signature in-store and digital features, from Drive Up to same-day delivery, and see how these innovations shape the Target shopping experience.

  4. Analyze Quiz Performance -

    By reviewing your target quiz answers, you'll analyze your strengths and knowledge gaps to improve for future trivia challenges.

  5. Apply Trivia Insights -

    You'll apply fun facts and trivia insights from the target trivia quiz to challenge friends and showcase your expertise on all things red bullseye.

Cheat Sheet

  1. Founding and Brand Launch -

    Target's journey began with Dayton Company's first red-themed store in 1902, but the iconic Target brand officially debuted in Roseville, Minnesota, in 1962. Use the mnemonic "02 to '62 hit the bullseye" to remember these pivotal years (University of Minnesota Marketing Journal). Reviewing this timeline helps you ace target trivia games and understand the retailer's roots.

  2. Bullseye Logo Evolution -

    Originally introduced in 1968 as a concentric two-ring design, the Target bullseye simplified to a single red circle by 2004, reflecting modern branding trends (Branding Institute Review). Think "one circle, one goal" as a quick memory trick when tackling Target store quiz questions. Understanding this evolution highlights how design principles drive customer recognition over time.

  3. Private Label Power -

    Private labels account for roughly 40% of Target's portfolio, featuring popular names like Archer Farms and Cat & Jack (Target Annual Report). Remember the 40/60 rule - 40% private label, 60% national brands - to nail target trivia quiz questions on product mix. This ratio underscores how strategic branding boosts margins and customer loyalty.

  4. Philanthropy and Community Impact -

    Target Corporation trivia often highlights its long-standing 5% profit donation policy, supporting education, disaster relief, and local nonprofits through the Target Foundation (Stanford Social Innovation Review). A simple phrase - "5 for Good" - makes this fact stick for target quiz answers. Reviewing these initiatives shows how corporate responsibility complements retail success.

  5. Supply Chain and Store Footprint -

    With over 1,900 stores and 40 distribution centers across the U.S., Target's cross-dock system ensures same-day restocking for top-selling items (Council of Supply Chain Management Professionals). Use the "2D per region" trick - two distribution centers per major region - to recall its logistics network in a Target store quiz. Knowing this structure explains how Target maintains its reputation for reliable inventory.

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