Tuesday 10-12 Tutorial Quiz
Cultural Communication Quiz
Test your knowledge on the intricate theories of cultural communication with our engaging quiz. Covering a range of topics from Stuart Hall's encoding-decoding model to semiotics, this quiz is perfect for students and enthusiasts in cultural studies.
- 23 multiple choice questions
- Explore foundational concepts in media and communication
- Challenge your understanding of cultural theories
What are the three types of decoding Hall defined?
Dominant, oppositional, negotiated
Dominant, encoder, negotiated
Dominant, multiplexer, negotiated
Dominant, oppositional, decoder circuit
What are the communication processes Hall divided into 4 phases?
Production, circulation, distribution/consumption, reproduction
Production, reproduction, structuralism, circulation
Distribution/consumption, post structuralism, circulation, reproduction
Circulation, output, reproduction, circulation
What are 4 concerns and texts of cultural studies?
Culturalism, politics, feminism, postmodernism
Culturalism, marxism, enivornment, postmodernism
Culturalism, marxism, feminism, postmodernism
Culturalism, history, politics, postmodernism
What is a survey course?
Answer the question what do we already know
Complete a survey
A course dedicated to completing surveys
All of the above
Critical thinking helps…?
Identify the obvious and hidden messages
Make messages accurate as long as we are fully aware of the affects
Question our belief systems
All of the above
What are the mechanisms we have?
ARationality, Empires, Authority, Sight & Intuition
Authority, Rationality, Intuition, Visuals & Thought
Authority, Intuition, Tenacity, Empiricism & Rationality
Thought, Tenacity, Intuition, Authority & Empiricism
What is MPAA?
Media produced for Absorption in America
Motion Picture Association of America
An American trade association representing 3 major film studios of Hollywood
Media Production for Appropriate Audiences
Who said what in which channel to whom with what effect?
Lasswell (Transmission Model)
Osgood and Schramm
Cultivation Theory
All of the above
The overt expression of physical force against others or self, or the compelling of action against one’s will on pain of being hurt or killed” is by who?
George Gerbner
Ferdinand De Saussaure
Glenn G. Sparks
Zac Efron
Stuart Hall defined decoding into three types; dominant, oppositional and negotiated. Which of these is described by Hall as ‘those that accept the dominant interpretation in general but modify it to meet the needs of their situation.
Dominant
Oppositional
Negotiated
None of the above
Who created the encoding-decoding model of communication?
Raymond Williams
Stuart Hall
E.P. Thompson
Richard Hoggart
What is Stuart Halls commercial definition of the term ‘popular’
Things which masses of people listen to, buy, read, consume, and seem to enjoy to the full.
Liked or admired by many people or by a particular person or group
Regarded with great favour, approval, or affection especially with the public.
Things which are commonly liked or approved
What are the four distinct phases of halls communication process?
Production, interpretation, reproduction, consumption
Production, circulation, distribution/consumption, reproduction
Encoding, circulation, distribution, reproduction
Encoding, circulating, distribution, decoding
Under uses and gratification approach, is the audience considered:
Passive
Directive
Active
Negotiative
The structuralist perspective is generally considered what?
Qualitative
Quantitative
Dominant
Oppositional
What are the 3 levels Shannon and Weavers Transmission model operates on?
Technical, semantic, effectiveness
Technical, semiotic, interdependent
Semantic, interrelated, efficiency
Effectiveness, technical, intentional
In the effort to reduce noise within messages sent in the transmission model, entropy can be best understood as...
Chaos
Noise
Unpredictability
Deciphering
What is the best example of representational media?
Television
Paintings
The body
Expression
What is concerned with semiology?
With signs and with the ways in which symbols are reproduced and retransmitted
With analysing language and for analysing how all sign and systems work
With meaning and with the ways in which meanings are produced and transmitted
None of the above
Who was not a key player in the theory of structuralism
Dennis Mcquail
John Fiske
Roland Barthes
Michel Foucault
What does structuralism seek
The absolute truth
Multiple truths
Cultural influences
None of the above
The study of semiotics is made up of three areas of study these are...
The culture of systems into which signs are organised, a cultural context, The sign itself
The sign itself, The codes of systems into which signs are organised, The culture within which these codes and signs operate
The sign itself, a structural system, The cultural within which these codes and signs operate, the generation of meaning
Active audience, the codes of systems into which signs are organised, The sign itself
Soft power is...
The ability to achieve diplomatic objectives through power of attraction
The ability to achieve diplomatic objective through coercion
The ability to achieve diplomatic power through democracy
The ability to achieve diplomatic power through power of attraction
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