E-business
Test Your E-Business Knowledge
Welcome to the E-Business Quiz! This engaging quiz will challenge your understanding of electronic commerce concepts and terminology.
Participate to:
- Evaluate your knowledge of e-commerce
- Learn about different types of electronic business
- Discover key digital marketing strategies
Electronic commerce (EC) is defined as the online exchange of ________ between firms, and also between firms and their customers.
Goods
Services
Money
All of the above
Electronic business goes beyond buying and selling. EC can involve the events leading to a purchase, as well as ________ after the sale.
Marketing
Communication
Customer Service
Management
B2B is a type of EC that refers to transactions that occur as:
Business-to-consumer.
Business-to-buyer.
Business-to-business.
Buyer-to-business.
B2E types of EC are called
Business-to-employee.
Buyer-to-employee.
Business-to-environment.
Business-to-everyone.
EBay's typical transaction is an example of a website that employs the ________ type of EC.
B2B
B2C
B2E
C2C
In the term m-commerce, what does the "m" refer to?
Mobile.
Multimedia.
Multi-type.
Miscellaneous.
A job opening in the Sales Department is posted on the company's intranet by the Human Resources Department. This is an example of ______ .
E2C
B2S
B2B
B2E
Which is not a digital marketing type?
Search Engine Optimization
Search Engine Transfer
Search Engine Marketing
Email Marketing
Which one is not a type of ad?
Pay-per-click
Pay-per-view
Pay-per-result
Cost-per-acquisition
Intranet is a larger net than extranet and has more parrticipants
True
False
What is the first aspect of a sales funnel
Make money
Sell
Awareness
Repositioning
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