Brand Validation Knowledge Check

In order for U.S. Cellular to sustain this within the Prepaid National Retail channel, a Ready Connect device must initially be activated on a Ready Connect offer.
Customer Loyalty
Overall competitive strategy
Low Churn
Associate growth
When activating a device on an offer outside of the intended brand category, Associates will receive this message that will need to be addressed prior to completing the activation.
Brand Validation message
Violation Alert
TOPS error message
Proceed/Next button
The following item(s) represent the potential impacts for our company when customers set up phone in a box equipment on a postpaid account:
No new Prepaid growth/revenue
Loss on equipment
No new commitment signed
Churn
All of the Above
This tool allows associates to enter ESN/MEID and check if the device was purchased at a Prepaid National Retailer.
Zip Locator Tool
Item ID lookup tool
Third Party Distribution Lookup Tool
ESN/MEID History
This tool allows associates to determine whether or not the device has been previously activated on the U.S. Cellular network.
View ESN/MEID History
Subscriptions Tab
Third Party Distribution Lookup Tool
Brand Validation Alert
Please select the option(s) below that allow flexibility for our customers when the type of device purchased can not be added to traditional postpaid services
Certified Pre-Owned
Prepaid Device Eligibility
Switching customer to the offer that is compatible with the device brand
All of the above
These devices purchased at any U.S. Cellular retail location, Telesales, or through Web can be activated on Ready Connect, Simple Connect or Postpaid offers at any time
USCC New/Customer Owned
Devices purchased at Sams club
Devices purchased at Wal-mart
Devices purchased at Dollar General
Prepaid National Retail devices that are described as this on the U.S. Cellular network (regardless of the offer) may be activated on a Ready Connect, Traditional Prepaid, or Postpaid offer at any time.
Never been activated
Previously active
This refers to the amount of time that the device needs to be active on the Ready Connect offer before being moved to a Traditional Prepaid or Postpaid offer.
30 days
90 days
14 days
No Minimum length
This refers to the former (U Prepaid, WPiB) and current (Ready Connect) U.S. Cellular Prepaid product devices and offers sold at Prepaid National Retailers such as Walmart or Dollar General.
DiB
NRE
PiB
COE
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