How well do you know our lead scoring?
What's our current threshold for a lead to become a MQL for DC?
70+
30+
40+
50+
What's our current threshold for a lead to become a MQL for devices?
50+
70+
30+
40+
Do we have scoring based on names of companies?
Yes
No
Which of these countries has a positive high value scoring?
India
Nicaragua
Canada
Romania
Which of these countries has a negative low value scoring?
South Africa
Italy
Guam
Denmark
Which job titles have +ve scoring? (more than one option can be right)
Consultant
DevOps
CTO/CISO/CEO/CXO
Director
Which job titles are disqualified automatically? (more than one option can be right)
Student
Nothing
Blah
Engineer
Do we have industry based scoring?
Yes
No
What was our lead to MQL conversion rate in 2021?
~50%
~30%
~80%
~65%
What was our MQL to SQL conversion rate in 2021?
~1.2%
~15%
~3.8%
~22%
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