Welcome to the Brand Self Assessment!

Do you struggle to come up with social media content?

Nah, it’s easy breezy

So sometimes I feel like I get it and sometimes it falls flat

I sometimes post, but it takes a lot of effort to come up with ideas and captions

Do you know what kind of posts to share with your audience or what will interest them?

Yes

Hit and miss

No clue whatsoever

How well do you know your customers’ needs and desires?

I dream their dreams

I’d say I get it 50% of the time

I can help anyone, why do I need to know more?

Are you able to describe your business in 1-2 sentences?

I smash the elevator pitch

Some days I can smash it, some days I struggle.

I’m still trying to figure out the best way to sum it up

What level do you feel like your brand is connecting with your audience on?

We’re BFFs, we can joke about random things and know each others secrets

Usually it just relates to what I offer, but sometimes we connect on pop culture

I know only how they use my product, should I know more?

Do you dream of your brand becoming a household name?

It already is

For sure, but it still feels pretty far off

In my wildest dreams

Do you want to be selling internationally?

I’m dominating the markets I want to be in

Wow I’d love that

I would love to see my work soaring around the world

Do you want to expand your team?

We’ve got the sustainable growth for our team and loving it

I’m not sure, but maybe if I was big enough I’d need to

I want that! I just need the business to be big enough to support it

Does your business allow the kind of lifestyle you want?

I’m living my dream

So I keep hearing about work life balance, are people actually doing that?

Turns out I left my 9-5 job for a 24/7 business

Are you confident that your images are consistently authentic to how you see your brand?

My images have been created strategically by a genius to really set the mood

It’s hard to always get them to match, you know life

Stock images make it easy

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