SAMSON E GAMES
Boost Your Marketing Knowledge!
Test your marketing knowledge with our engaging quiz! This quiz covers essential concepts in advertising, promotions, and personal selling. Whether you're a seasoned marketer or just starting out, you'll find valuable insights as you go through the questions.
Key Features:
- 12 thought-provoking questions
- Discover your strengths and areas for improvement
- Learn about various promotional strategies and their effectiveness
It is a way of marketing your business in order to increase sales or make your audience aware of your products or services
ADVERTISING
PROMOTION
DIRECT MARKET
PERSONAL SELLING
It is a promotional method that involves presenting information about your company, product, or service to your target customer without the use of an advertising middleman
PUBLIC RELATIONS
PERSONAL SELLING
DIRECT MARKETING
SALES PROMOTION
It refers to the complete set of activities, which communicate the product, brand or service to the user.
PROMOTION
DIRECT MARKET
ADVERTISING
PUBLIC RELATIONS
Is any initiative undertaken by an organization to promote an increase in sales, usage or trial of a product or service
PUBLIC RELATIONS
SALES PROMOTION
DIRECT MARKET
DIRECT MARKETING
It involves sharing information with the public using platforms that do not require a payment, such as social media or through press releases shared with magazines and newspapers.
SALES PROMOTION
DIRECT MARKET
PUBLIC RELATIONS
ADVERTISING
Personal selling involves a selling process that is summarized in the following Five Stage Personal Selling Process. The five stages are
Prospecting
Closing the sale
Word of Mouth
Objection handling
Making first contact
Generic
Sales call
It is a set of different marketing approaches that marketers develop to optimize promotional efforts and reach a broader audience.
ADVERTISING
PROMOTION MIX
DIRECT MARKETING
RADIO
What are the five (5) promotional mixes?
PROSPECTING
PUBLIC RELATIONS
THE SELLER
PERSONAL SELLING
ADVERTISING
FINANCING
DIRECT MARKETING
SALES PROMOTION
This is the latest and the fast-developing medium of advertising and is getting increased popularity these days
RADIO
TELEVISION
ELECTRONIC
PRINT
It is important for every business, as each happy customer can steer dozens of new ones your way
TELEVISION
ELECTRONIC
GENERIC
WORD OF MOUTH
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