The Influence of Social Media on Young Adult Buying Behavior
The Impact of Social Media on Young Adult Consumers
Discover how social media shapes the buying habits of young adults in today's digital age. This quiz aims to gauge the influence of various platforms on purchasing decisions and overall consumer satisfaction.
Participate to learn more about:
- Demographic insights
- The relationship between social media exposure and online shopping
- Trends in young adult consumer behavior
What is your sex?
Male
Female
Other
Please Specify:
Which one of these racial/ethnic groups best describes you? (Select one):
White or Caucasian
Black or African American
Hispanic or Latino
Asian or Asian American
American Indian or Alaska Native
Native Hawaiian or other Pacific Islander
Biracial/Multiracial
Other
Please Specify:
Highest level of education completed (Select one):
Some High School
High School Diploma or GED
Some education beyond high school, no degree
Trade/technical/vocational school
Associate degree
Bachelor’s degree
Master’s degree
What social media platforms do you have? (Check all that apply):
Instagram
Twitter
TikTok
Snapchat
Facebook
Tumblr
Youtube
How often do you make online purchases for products?
Very Often
Often
Not Often
Never
How likely are products shown through social media content likely to influence your online purchase decisions?
Very Likely
Likely
Neither
Unlikely
Very Unlikely
How much do you agree that social media has influenced you to make certain online purchases?
Strongly agree
Agree
Neither
Disagree
Strongly disagree
On average, how many products have you purchased online last month after viewing the product(s) on social media?
How satisfied are you with the purchases you make from these platforms?
Very Satisfied
Satisfied
Dissatisfied
Very Dissatisfied
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